Insights

A Data Space for Arts & Culture (DSAC) addresses a critical challenge for modern cities: reclaiming the narrative and economic flow of tourism from global aggregators (like Airbnb, Booking.com, and generic LLMs) and redirecting it to foster local cultural vitality and sustainable urban management. By decentralizing data and making it interoperable with other domains (like Mobility and Tourism), cities can actively shape visitor behavior rather than reactively dealing with ove

KULTURDATA conducted a mini survey sponsored by DEN (www.den.nl) in early 2026 to test organizations willingness to share audience insights. Why share data? In an era of increasing complexity in audience behaviour, shifting cultural participation patterns, and growing pressure on public funding, cultural organisations face a shared challenge: the need to make better, more informed decisions about how they engage with their communities. Yet many organisations operate with li

A new paradigm for a semantic and ontological approach to audience engagement data I've been working with standards in the cultural sector for quite some time now. Let's all agree on an agreed set of artsforms, so cultural leaders across the EU can share insights and benchmarks. Why don't we define a single audience survey form, so we can learn about differing audiences cultural habits in Porto, Paris and Prague? Simpler said than done. A long time ago, humans formulated a s